Setting up email promotions and creating graphics to promote Lands' End Business apparel and services such as logo embroidery is very rewarding.
Emails included putting together great photography, graphics and text while maintaining Lands' End branding and graphic guidelines to showcase new apparel and discounts.
I designed a winter scenery graphic for
an Outerwear Promotion.
This seasonal graphic background was created for multiple Final Hour Promotions.
Additional Fall/Winter Colors
I selected life style images that went well together to showcase this Friends & Family promotion.
For The Pink Thread Project I created a lovely watercolor paint graphic which went nicely with the Lands' End pink products.
For a July Final Hours promotion I designed a fun confetti graphic and created an animated gif to grab attention.
With photoshop I color corrected the blouses, added new backgrounds that went well together, cloned out halos and added logos to create a compelling color story to feature the new and softer side of women's business apparel.